The Pulse
Principal of Des Walsh dot Com deswalsh.com, in business for over 20 years, business coach and blogger since 2003, author and international speaker on blogging and social media and a Certified Social Media Strategist from the Palo Alto based Social Media Academy, Des is passionate about helping businesses develop and implement social media strategies tailored to their business objectives. He co-authored the recruiting industry guide LinkedIn for Recruiting and the Big Biller audio book featuring interviews with top recruiters. He is currently on a mission to help accountants, financial advisors, lawyers and other professional services practitioners tap the power of social media to grow their business without damaging their professional standing or company brand in the process. Des can be followed on Twitter @deswalsh.
Author's Articles
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18
Apr
Read MoreWhy difficult customers are good for business
The first thing to remember about difficult customers is that they always pop up at a difficult time. (Think Murphy’s Law) Usually, they will appear when you are busy working on a complicated proposal or when you’re already dealing with another customer. They might end up insulting one of your staff. Our normal reaction is to be defensive. Not because we are nasty or we don’t want to serve the difficult c
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15
Apr
Read MoreFunding:Write a business plan for bank loans
One of the most crucial steps to apply for a business loan is to prepare your business plan. This is in addition to any loan application form the bank may provide. But preparing a solid business plan is not a lightweight task, or one to be done in a hurry.
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05
Apr
Read MoreManaging a mixed bag of generations
We all know there are challenges in having people of different generations working together. The stereotypes highlight the challenges: • "Gen Ys question authority and are always wanting growth and challenge, then they leave and go travelling." • "Anyone over 50 is too risky to hire because they don't understand the latest technology and are too set in their ways to train." • "Older workers can't keep up
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08
Mar
Read More5 steps to find your unique selling points
Have you ever had those awkward moments when you are trying to explain what your business does and the most you get out of the other person is a dazed look?
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07
Feb
Read MoreCoaching your staff
Today's business environment and the attitude and expectation of employees do not lend themselves to the old command-and-control style of management. Gone are the days where the boss sends a flurry around the office when he cracks a whip in the morning before you’ve had your first cup of coffee.
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22
Jan
Read More5 Tips for Selling If Your Price Isn’t the Lowest
Price has always been a major deciding factor in the sales process. But what if you don’t have the lowest price? One of the best things you should learn is how to sell on a basis other than price. It's liberating; it's empowering; and when done well it makes for better business. But for many of us, especially if we don't have a strong sales background, it’s easier said than done. Here are 5 handy tips for s