The Pulse
Kristy Sheppard joined MYOB as its Manager – Public Relations in November 2011 with 12 years of experience in the public relations space. Her work history spans B2C and B2B corporate and consulting roles within the technology, financial services, franchising and FMCG industries. Previously company spokesperson and Head of Corporate Affairs for publicly-listed mortgage broker Mortgage Choice, Kristy now delivers programs communicating MYOB’s vision, business advocacy stance and milestones as it advances products towards and within the online landscape. Over the years she has made many appearances on television and radio, and in a multitude of print and online media articles. Kristy holds a Bachelor of Communications (Public Relations and Journalism) degree from the University of Newcastle.
Author's Articles
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02
Oct
Read MoreThe carbon tax and your business
There is still a lot of confusion in the community about the impact of the carbon price on businesses. We recently caught up with The Minister for Small Business, The Hon Brendan O’Connor MP to get some of the latest information on this topic. The most likely impact of the carbon tax on many SMEs will be through electricity prices, what will be the likely impact of this on electricity prices? The price paid
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29
Aug
Read MoreMYOB donates staff & $20,000 to Raise Foundation charity
MYOB is demonstrating our ongoing commitment to making people’s lives easier by donating time, staff resources and money to the Raise Foundation. The charity provides mentoring programs for youths facing profound challenges in their lives, such as mental health, substance misuse and sexual health issues. It has made 500+ mentor matches since establishing in 2009. MYOB has donated more than $20,000 to the Ismo
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25
May
Read MoreMYOB carbon tax toolkit
Confused about the carbon tax? Wondering why Australia needs it and what it means for your business? Trying to make up your mind whether it’s an opportunity or a risk? You’re not alone. We recently did some digging around, tapping the pulse of business owners and managers on their thoughts about the carbon tax. We found many had more questions than answers about how it will affect them. The recent MYOB Insi
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08
May
Read MoreEOFY Compliance. Are you ready?
With the countdown to the end of Financial Year officially on (just 52 sleeps to go!), it’s time for business owners around the nation to ensure all their books and accounts are in order so they start off FY2012-13 in tip top shape. It’s also time for many to get prepared for the year ahead, and that includes preparing for several changes to tax compliance. So are we ready? It appears not. During our re
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05
Mar
Read MoreAn open call for support for Aussie SMEs
It's cash rate time again, and this month we're calling on the Reserve Bank to support the innovation dreams of small to medium sized enterprises by announcing a cash rate reduction tomorrow. According to our latest Business Monitor research, a key priority for SMEs in 2012 is innovation through diversification. One third of our respondents nationally planned to introduce new products this year and/or extend their
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31
Jan
Read MoreHow to create a business plan that will set you up for success
You’ll often hear business experts say that in order for your venture to be a success you’ve got to ‘work on your business as much as you work in it’. Easier said than done. With many small business owners running a solo show, it is often a struggle to find the time to not only be the CEO but also be your marketing, sales, finance, compliance, customer service, admin, reception, HR and IT departments. Â