State of the Digital Nation – The great digital divide

state_of_digital_nation

According to the latest State of the Digital Nation report, businesses are not so digital after all. The MYOB Business Monitor report finds over a third of small and medium enterprises (SMEs) are missing out on digital economy benefits.

Over half of the 1022 SMEs surveyed don’t have a business website – a stat unchanged from six months ago. Tellingly, business operators who utilise online technologies were more likely to see a revenue rise in the 12 months to August this year.

In fact, business operators who embrace online technologies felt less pressure from the top pain points of SMEs identified in a previous Business Monitor report. However, tech savvy operators felt more pressure from prices margins and/or profitability compared to their peers.

We will let this infographic do the talking. Click on the image to zoom.

MYOB Business Monitor